Flipkart Samarth Program- An Initiative for Self Help Group
The Ministry of rural development and Flipkart together started an initiative to empower Indian peasants, artisans, weavers & craftsmen. The Flipkart Samarth Program paved a way for self help groups to grow and improve their livelihood. It gives them a chance to explore their skills and reach their products to the world.
What is the Flipkart Samarth Program?
The Flipkart Samarth program launched in 2019 with a motive to help out the depressed out artisan & peasants. It will help them by onboarding them on Flipkart and selling their products over it. Flipkart believes that this program has the potential to change the lives of the self help group. It will help them to achieve financial independence and change the way they live. The main aim of Flipkart Samarth is to help them to learn about business and improve their
livelihood.
To boost entrepreneurship, Flipkart uses increased internet penetration in rural areas. Flipkart is not only providing an ecommerce platform to sell their products, but also providing them full assistance. It is providing assistance in registering on a Flipkart seller, cataloging and listing their product on the Flipkart. They were assigned with an account manager who will handle their entire account to run their business smoothly. Flipkart ensured that their products showed in most of the searches reached out to the maximum number of people.
What Sections Flipkart Samarth Facilitates?
With the aim to empower self help groups, they tend to cover the below mentioned areas under the Flipkart Samarth program.
1. NGOs & Government Bodies
They covered NGOs & Government Bodies under the Flipkart Samarth program. They focused especially on those NGOs & governmental bodies who mainly focused on the development of Womens, differently abled , peasants, artisans who frequently faced problems doing business in terms of investments, storage or transportation.
2. Social Enterprises
Social enterprises are also facilitated with the Flipkart Samarth program. Those enterprises who are working for developing self help groups status in the society. As people do very little charity in the name of social welfare, therefore they too faced financial weakness. Flipkart Samarth provides opportunities to sell their product hassle free. Those social enterprises who work for the upliftment of the craftsman’s group can now welcome more skill persons as they have Flipkart to sell their produced goods and help them to change their lives financially or socially.
3. Rural Women
Those rural Womens who are skilled but have lack of resources can benefit from the Flipkart Samarth Program. The Womens in the rural areas are skilled enough to produce goods but they are insufficient in storing products, transportation of their products, Also they are not that educated and have business skills to run a business properly. Here comes Flipkart Samarth, it provides complete account management services to manage the ecommerce business. They also provide inventory management services to successfully store your product.
Benefits Of Flipkart Samarth Program
Besides providing financial independence to the seller, Flipkart has other benefits also for their sellers. Some of the benefits listed below.
1. Special Support
Full assistance to the seller who wants to start business on Flipkart. From Registration To Product listing, full assistance was given by Flipkart.
2. Warehouse Facility
There is a special advantage for seller registration under the Flipkart Samarth program. Flipkart offers free warehouse space for sellers who have products to sell but lack storage capacity.
3. Personal Account Manager
Flipkart Samarth provides you with your personal account manager, which manages your entire ecommerce account. From order Processing to successful delivery. Flipkart provides an account manager at no cost for six months.
4. Opportunities to Grow
Flipkart Samarth provides a great Opportunity to grow business. Flipkart organizes sales every month which provide a chance to grow. Participation in sales helps you to reach a greater number of audience, it helps you to build your brand visibility and much more. Flipkart sales is a great way to grow yourself on ecommerce.
5. Low Commissions than Normal Sellers
You can do business on Flipkart Samarth for a lower commission than any other seller. As the self help group is not much privileged when we talk about financial condition, therefore the this program came up with this less commission rate facilities.
6. Approachability
Flipkart organizes events for sellers often , which helps them to solve their query. You can stay in touch with Flipkart leaders in the future to get answers to your questions.
7. Ease of Doing Business
Doing business on Flipkart Samarth is an easy task. You just required 3 documents and 1 product to start selling on it. The documents which are required to sell on Flipkart are PAN card, GST number & Bank Details.
Conclusion
Flipkart Samarth Program supported Over 7 lakh people across the country . It is a great initiative by Flipkart to help poor peasants. India is rich in skills but they remain unrecognized. Flipkart takes initiative to take those skilled labors to the frontcourt and help them to be financially stabilized. Grow business on Flipkart and change your livelihood.